Creating a Strategy

This series of five online modules underpins an understanding of the development of creating a robust strategy which meets the needs of the customer, and delivers the goals of the business. This critical step starts the whole process of the retail cycle and everybody from junior team members upwards needs to understand why and how retailers create their strategy.

This course will give you practical steps for you to be able to create your departmental or category strategy.

What you will learn

  • The definition of a strategy and the benefits of developing one
  • Which roles contribute to a strategy, and how they contribute
  • What is used to inform a departmental strategy
  • How to interpret and evaluate the output of your strategy to develop targets and goals

Modules in more detail

Introducing a business strategy – what is a strategy, why do we need one and how it is used?

The customer – ensuring that the customer is at the heart of all of your decisions

Internal influences – how to review and interpret learnings from past performance to shape future strategy

External influences – how to manage the impact that forces beyond your control can have on your strategy

Developing a department strategy – using the SWOT tool to inform strategic actions for the future


Who is this course for

This course is suitable for junior to intermediate members of a retail merchandise team.  Suggested roles would those working at an Assistant, Junior or Trainee Buyer/Planner level.

$350.00 excl GST

or 4 payments of $87.50 with Wizit learn more

4 x fortnightly payments of $96.25 (inc GST)

Unsure if a course is right for you...

If you are uncertain whether a course is at the right level for you, then take an assessment through the Numensa Assessment Centre.  We have six different assessments, three for buying and three for planning.  

  • Entry – for anyone new to retail or working in a buyer’s admin or allocator level
  • Intermediate – for anyone working at the assistant/junior buyer/planner level
  • Advanced – for anyone working at a buyer/planner or senior buyer/planner level

Return to Buying & Planning Courses


At a glance...

  • Five online modules
  • Total learning time = 1 hour 30 minutes
  • Gamified self-led learning
  • Works across PC, tablet and phone
  • Full audio voiceover
  • Video and eLearning format
  • Digital activities, quizzes and action plans
  • Practical application of best practice
  • Developed by retail buying & planning professionals
  • Full access for 6 months
  • Digital certificate on completion

Combine with these courses and SAVE!

  • Creating a Strategy + 1 or these two courses = SAVE $50
  • Creating a Strategy + Journey from Cost to Profit + Supplier Management = SAVE $100

Supplier Management

To assist you with your strategy development, why not pair with Supplier Management and learn how to develop a supplier strategy…

$350.00 excl GST

or 4 payments of $87.50 with Wizit learn more

4 x fortnightly payments of $96.25 (inc GST)

The Journey from Cost to Profit

This series of three online modules provide an in-depth understanding of what’s involved in managing product costs to influence profitability through commercial costing and sourcing decisions. With an understanding of…

$350.00 excl GST

or 4 payments of $87.50 with Wizit learn more

4 x fortnightly payments of $96.25 (inc GST)

Have more questions?  

Or call 1300 969 560 to speak to Beverley Chambers about the best course for you.